| 词汇 | point-of-purchase advertising |
| 类别 | 英汉双解翻译词典 |
| 释义 | point-of-purchase advertising 释义 销售现场广告 例句 1·Compared with five years ago, three of five firms had moved to spend more of their advertising budget on such nonmedia alternatives as trade shows, point -of -purchase displays, and publicity. 同五年前相比，有五分之三的公司开始在广告预算中增加对非媒体手段的投入，如交易展销、买点展示和宣传。 |
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